New Delhi, India, 28 August 2018– Correct and responsible use of Crop Protection Products by farmers, in terms of selection, dosage, application, Safety and storage is a of paramount importance for farmers.

As a responsible Agrochemical company Parijat is deeply committed to play its role in providing training to farmers with regard to responsible use of Crop Protection Products.  Continuous and multi-pronged programs are carried on in different parts of the country and these efforts are now being intensified.

Starting from May 2018 in Madhya Pradesh a continuous effort has been ongoing, wherein 12000 farmers have been provided training and through channel partners in various talukas and villages of the state. The program has consisted of 30 field demonstrations, 270 farmer sessions in Indore, Dhar, Ratlam, Bhopal, Vidisha, Guna, Hosangabad, Harda, Dabra, Khargone, Katni, Rewa, Sagar and other districts of the state.

In its three-month program, representatives from Parijat Industries, Agricultural input dealers and panchayat representatives attended.

Keeping in mind the vision “Responsible use of crop protection products, Parijat has also distributed more than 11000 safety handbooks to farmers, dealers’ distributors across Madhya Pradesh. The pocket size safety handbook is a ready reference for safe use of pesticides by farmers. Parijat has prepared safety handbook in 9 important Indian languages such as Bangla, English, Gujrati, Hindi, Kannad, Marathi, Punjabi, Tamil, Telugu.

The project aimed to impart grassroots training to the farming community on Responsible usage, Secure Storage and Container Management. The program also aimed to create awareness among farmers, farm families, dealers and distributors of Crop Protection Products on Responsible Use of pesticide Products.

“Our project on health and safety is highly successful in Madhya Pradesh. The farmer behavior has undergone the following changes – Judicious use of pesticides, in terms of category, discretion in quantity and need; Spraying to done at the exact time; Awareness about spurious pesticides, hence no purchase of pesticides without Bill; Complete use of Personal Protection Equipment while spraying etc. The training program has covered more than 12000 farmers and dealers in various villages comes under Madhya Pradesh state and thus strengthened our commitment towards Indian Agriculture and farmers and we will replicate this project in other states of India”. Said Birendra Kumar, AVP at Parijat 

The training curriculum includes safety banners, flipchart banner, leaflet, safety handbook modules covering a wide range of topics such as Integrated Pest Management, role of beneficial insects including pollinators, judicious and responsible use of chemicals, secure storage of pesticides, impacts of counterfeit and illegal products, use of PPE (Personal Protective Equipment) such as masks and gloves, correct spraying techniques, maintaining sprayers and nozzles, and triple rinsing of used containers.

Media Publication : Business Standard

New Delhi 10^th August 2018:- In a bid to create awareness about the ill effects of crop residue burning and management, Parijat Urja Chakra in collaboration with Krishi Vigyan Kendra (KVKs) organized a special campaign at Fatehgarh village of Ambala in Haryana.

The special focus of the campaign was to create awareness among farmers about proper management of crops residue and the ill effects of stubble burning after harvesting. The meeting was attended by dozens of farmers.

The burning of agricultural Crop Residue (CRB) has been identified as a major health hazard, in addition to causing exposure to extremely high levels of Particulate Matter concentration to people in the immediate vicinity.

Senior scientist from Krishi Vigyan Kendra Dr. Guruprem sensitized the participants about the importance of straw management and the need of creating awareness among the rural masses. He also explained about the recommended machinery and techniques of straw management.

“Such type of campaign is necessary to sensitize the farmers about management for residue. Several efforts are being made to provide the various residue management implements on subsidy to the farmers. I appealed to the farmers to follow and spread the message given by the team of KVK for the welfare of the society and to save environment? Said Dr. Guruprem

Underscoring the impact of crop residue burning, he said crop burning leads to air, land and water pollution.  It also leads to reduction of nutrients in the soil.

Keeping in mind the commitment towards farmers, safety handbooks were also distributed amongst the farmers on safe use of crop protection products.

On the other hand, the Haryana government is also set to launch a massive campaign in the state to create awareness among farmers about proper management of crops residue and the ill effects of stubble burning in view of the ensuing paddy harvesting season.

Media Publication : India Gazette

New Delhi, India July 6, 2018: – Agrochemical firm Parijat Industries has launched three new products Aadat, Tegata & Rakha in India this Kharif season for control of different insects, pests and diseases and to improve farmers’ yield.

Aadat is a unique combination of an insecticide and a fungicide and is focused for use in paddy cultivation. It is useful for the management of Insect and Disease inoculum in Paddy Nursery like Blast and Stem Borer. A Phytotonic effect in the composition provides a healthy nursery and increase higher yields.  Aadat controls insects through contact as well as systemic mode of action. It offers an assured control with the two most proven molecule. The product has been launched as a vaccination program for Rice saplings in nursery before transplantation that offer preventive benefits for the crop through its adult life.

With this launch Parijat claims to be the second company in the market to offer such unique combination.  Parijat provides comprehensive solutions that effectively controls major paddy pests, while meeting consumers’ expectations for healthy, high quality food.

Parijat’s Tegata is again an insecticide. This product gives complete protection against Stem Fly, Girdle Beetle, Semilooper etc in Soybean. Furthermore, it is registered for use in Cotton, Maize, Groundnut and Chili against different pests such as Jassids, Aphids, Thrips, Bollworms, Fruit Borer, Shootfly, etc. Parijat follows the strategy of conducting extensive trials of its products across different crops to ensure that it may be safely used by the farmer. This is an effort to correct the practice in the industry of using crop protection chemicals on products where its use has not been officially sanctioned by the regulatory authority. Tegata will play a big roll to help vegetable farmers due to in Chilli 3 day’s PHI & Tomato 5 days PHI with better results.

The third product Rakha is another prime herbicide that is useful to control narrow leaf weeds in Soybean, Cotton, Groundnut, Blackgram and Onion. It will help farmers to control different weeds and thus increase the productivity of the field. Rakha completes Parijat’s comprehensive weed management portfolio in Soybean and already strong with its Shapat and Imaze Super molecules.

Various product launch events has been successfully organized in different states and attended by close to 700 channel partners and more than 110 distributors. Parijat announced several new schemes for channel Partners and distributors and a certification program Parijat Ratna, where the best performing dealers and channel partners from each region were recognized for their outstanding performance.

Parijat’s recognized commitment to Farmers Safety as a primary priority. A further thrust has been implemented for stewardship through training and safety information on safe use of Pesticides for Farmers in 9 Indian languages. Safety booklets are being distributed free pan India to farmers in State languages. Parijat remains intensely committed to sage and correct use of Pesticide.

media Publication : Business Standard