Parijat’s domestic retail business began in 2009 with 3 formulation facilities strategically located across India at the mouth of its agricultural hubs.
Parijat’s key strength and the driver of our growth has been our strategic 9(3) registrations in key products. Parijat has played an integral role in developing and expanding the market for these pioneering products.
Parijat Industries India Pvt. Ltd. has a staff of over 200 sales persons and 75 development staff to effectively penetrate & distribute our products. We function from 23 C&F depots scattered all across India. We are present pan India.
PARIJAT ADDS TO ITS PRODUCT PORTFOLIO
Parijat Industries introduced 6 new products in India, namely, Pariblast, Pariclear, Parizine, Gibraltor Super, Oxyclear & Paribact.
PARIJAT INTRODUCES VICTOR 80
Parijat launches new combination insecticide Victor 80 (Fipronil 40% + Imidacloprid 40% WDG) for pest management in sugarcane.
PARIJAT BRINGS DAITA TO INDIA
At a pan India scale, Daita (Pyriproxyfen 10% EC) was introduced in India by Parijat Industries. It controls whitefly in cotton and chilli. Daita not only kills whiteflies but also diminishes their capacity to reproduce. It is known as – “Safed makhi ka vanshnashak”
TOLL FREE FARMER HELPLINE LAUNCHED
A toll free number, 1800-200-6141, has been launched to help satiate queries of our end customers i.e. the farmers. Whether it is related to crop, pest, disease, sowing, product or any other kind of general information, this portal will give Indian farmers a direct link to us.
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SMS ALERTS FOR ALL INTERACTIONS INTRODUCED
Since December 2014, all our dealers and distributors, get SMS alerts for all transactions including invoice, payment received, material received, cheque bouncing etc.
SALES FORCE MANAGEMENT SYSTEM BIZOM LAUNCHED
Parijat’s retail on ground team will now be able to work more efficiently as their daily activities flow in real time. To facilitate this upgrade, Parijat Industries launched a sales management system – Bizom. The pilot phase is effective in Haryana, Punjab, Uttar Pradesh and Uttrakhand, with expected pan India coverage soon.
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NEW PROCESS DEVELOPMENT LAB AT THE FACTORY
A new molecule and process development lab has been set up. It is a synthesis lab for manufacturing new technical molecule and its research and development.
RABOBANK INVESTS IN PARIJAT INDUSTRIES
Rabo Equity Advisors, has invested around Rs. 100 crore in Parijat Industries for acquisition of a minority stake. Parijat is looking to achieve sales of Rs. 1,500 crore by 2021 and expand its domestic distribution network to 10,000 retail points in three years from 4,500 at present.
PARIJAT BRINGS SUPRANIL TO INDIA
For the first time, Supranil (Fipronil 4% + Acetamiprid 4% SC) was introduced in India by Parijat Industries. To showcase this super effective combination insecticide, various press conferences, launch shows and rallies were conducted throughout India.
PARIJAT PRESENTS ‘DHAAN KA DHAMAAKA’
Parijat Industries re-launched its product portfolio for Paddy to dealers all across India. Dealers with highest sales for Fuka, Mortel GR and Mortel SC were honoured with trophies and gifts. Cultural programmes, dances and lucky draws were organised at various cities all across India.